Information Operations – 2
In an age of infinite content, measuring the finite distribution of human attention tells the real story. Predata’s web-based analytics platform provides an array of tools to measure the effects of a wide variety of messaging campaigns.
With Predata, information operations and communications professionals can…
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Discover patterns of behaviors in the information environment.
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Identify how target audiences are engaging with particular narratives.
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Measure the effectiveness of messaging campaigns on a global scale.