Predata – Unlock the Other Side of the Internet

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Unlock the Other Side of the Internet

Predata is the only web-based platform that quantifies shifts in online attention – how audiences research and consume information – to provide a more complete picture of the geopolitical landscape.

Innovative Solutions

The Predata platform enables government and commercial organizations to incorporate insights from an often overlooked dataset into their strategy and operations.

Innovative Solutions – 2

Discover Indicators and Warnings

Surface patterns that reveal early indications of geopolitical, economic, and security risks.

Map the Information Environment

Uncover the full impact of trending narratives and messaging campaigns on a target audience.

Monitor Changing Market Dynamics

Gain a deeper understanding of the factors driving supply and demand.

In the Press

Battling COVID and Misinformation Narratives

October 20, 2020

State report: Disinformation narratives echo one another

April 21, 2020

Predata Talks the Market Selling Off on Coronavirus Fears

February 25, 2020

How It Works

In an age of infinite content, measuring the finite distribution of human attention tells the real story. With Predata, you can unlock this other piece of the internet, obtaining previously inaccessible insights into the current and historical shape of online attention.

By observing changes in online behavior, Predata provides early indicators of shifting perceptions that often precede offline action.

Quote

“However this misinformation is getting out, it’s changing the way that information is being consumed. Audiences are engaging with these narratives and that’s what we’re able to measure using our analytics.”

— Predata featured on CNBC’s Closing Bell

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