Indicators and Warnings – 2

In an age of infinite content, measuring the finite distribution of human attention tells the real story. Predata’s web-based analytics platform provides an array of tools to identify unique patterns in online attention and provide indicators of offline actions.

With Predata, analysts can…

Discover anomalous patterns of behavior in the information environment.

Identify how target audiences are engaging with a particular narrative, concept, or region.

Measure the effectiveness of messaging campaigns on a global scale.